First-Party Data Validation

33% of your CRM data is wrong. Fix it.

Refresh and validate customer profiles with current, verified identity markers — so your campaigns reach real people and your segmentation stays accurate.

Cleanse erroneous dataValidate data qualityData governance
120B+
Records
6,000+
Data Sources
98%
US Adult Coverage
300+
Attributes
What Data Validation does

Outdated data quietly drains your ROI

Validate phone, email, and address against authoritative sources, correct what's wrong, and keep your customer data campaign-ready.

 

Cleanse Erroneous Data

Remove and correct outdated records at scale.

 

Validate Data Quality

Confirm phone, email, and address accuracy.

 

Accurate Segmentation

Keep customer groups clean and reliable.

 

Data Governance

Meet internal and regulatory data standards.

 

Validated Identity Markers

Append up-to-date, verified identity signals.

 

Campaign Deliverability

Ensure outreach reaches the right inbox.

Reach your customers with validated, up-to-date identity markers — and stop wasting spend on records that bounce.
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Make every campaign land on real, current data

See how First-Party Data Validation refreshes and verifies your customer profiles.

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Enformion
Empowering Informed Decisions

Enformion is not a Consumer Reporting Agency (CRA), and its data and services do not constitute “consumer reports” as defined by the Fair Credit Reporting Act (FCRA). Accordingly, these services and data may not be used as a factor in determining eligibility for credit, insurance, housing, employment, or for any other purpose specified under the FCRA.

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